Framesi Color Lover Volume Boost Shampoo Review: Worth It?
Fine, color-treated hair has a frustrating habit. It goes flat by noon, and most volumizing shampoos strip the color to get lift. I wanted a wash that could add body without fading my expensive salon tone.
That search led me to the Framesi Color Lover Volume Boost Shampoo, a sulfate-free formula that promises lift, strength, and color that lasts 95% longer.
I used it for six weeks on my fine, dye-treated hair. Here is my honest take on whether it earns a permanent spot in your shower.
In a Nutshell
- Sulfate-free and gentle: It cleans with olefin sulfonate and mild coconut-derived surfactants instead of harsh SLS, so your color stays truer for longer.
- Built for fine hair: The lightweight formula adds visible body without the greasy weight that flat hair hates.
- Protein-driven lift: Hydrolyzed quinoa and rice protein coat each strand to make hair feel thicker and stronger.
- Vegan and cleaner label: Free of sulfates, parabens, gluten, DEA, and sodium chloride, which matters for sensitive scalps.
- Salon-sized value: The 33.8 oz liter bottle lasts months, making the cost per wash low despite the professional price tag.
- Not for everyone: Thick, dry, or curly hair may find it drying, and the added fragrance can bother reactive skin.
What Is the Framesi Color Lover Volume Boost Shampoo
- Root-Lifting Volume for Fine Hair: Lightweight volumizing shampoo designed to add lift and body without heaviness, making it a strong fit for anyone searching for a good shampoo for fine hair.
- Weightless Cleansing: This age-defying hair shampoo lathers, rinses clean, and helps avoid buildup for a fresh, airy feel that supports styling and everyday wash days.
Last update on 2026-07-14 / Affiliate links / Images from Amazon Product Advertising API Some of the links on this website are affiliate links, which means that at no additional cost to you, I earn a commission if you click through and make a purchase. I only recommend products and services that I believe will add value to my readers. Thank you for your support!
This is a professional volumizing shampoo made for people with fine or flat hair who also color their hair. Framesi is an Italian salon brand, and the Color Lover line is its color-safe, vegan collection.
The promise is simple. Add fullness at the root, strengthen the strand, and protect the dye job all at once. Most volume shampoos sacrifice color to get lift, and this one tries to do both.
It comes as a sulfate-free wash that uses milder cleansers. The star actives are quinoa protein, rice protein, aloe vera, and meadowfoam seed oil. These target the two things fine hair lacks: body and structure.
Framesi sells it in a 16.9 oz bottle and a 33.8 oz liter. I tested the liter, which is the better value if you know you like it. It is best suited for fine, limp, color-treated hair that needs help holding a style through the day.
Unboxing and First Impressions
The liter bottle arrived well-sealed with no leaks, which is not always a given with large bottles. The packaging looks clean and clinical, more salon shelf than luxury vanity.
The flip-top cap is functional and easy to open with wet hands. On the liter size, though, the bottle is heavy and awkward to hold one-handed in the shower. A pump would help.
The shampoo itself is a light, semi-translucent liquid with a faint violet tint from the added colorant. It is thinner than drugstore shampoos, so pour carefully or you will overdo it.
My first wash told me a lot. It lathered quickly and richly despite being sulfate-free, which surprised me. Many sulfate-free formulas feel like they barely foam, so this was a welcome start. The rinse felt clean without that stripped, squeaky tightness.
The Scent and Texture Experience
The scent is a soft floral. It is pleasant and clean, not perfume-heavy, and it fades once hair dries. If you dislike strong smells, this one stays polite.
Texture-wise, the lightweight liquid spreads easily and does not clump. A little goes a long way on fine hair, so resist the urge to use a large dollop.
It absorbs and rinses cleanly with no film left behind. That clean rinse is the whole point for volume. Any residue would flatten fine hair, and I felt none here.
The lather is soft and cushioning rather than aggressive. My scalp felt calm after each wash, likely thanks to the aloe vera and panthenol. There was no itch or tightness, even on days I washed twice.
One note on the tint. The violet color is cosmetic and mild. It is not a purple toning shampoo, so blondes should not expect it to fight brassiness.
Top 3 Alternatives for Framesi Color Lover Volume Boost Shampoo
If the Framesi does not fit your hair or budget, these three are strong color-safe volume options I would trust.
- Volumizing Shampoo: Pure Volume Shampoo weightlessly lifts and volumizes hair without weighing hair down. Best for flat, fine hair but suitable for all hair types to protect hair color
- Lifting Formula: This lightweight volumizing formula pumps up fine, flat hair with body and movement; Wheat Protein adds volume, and Eucalyptus Leaf Extract supports hair follicles for optimal growth
Last update on 2026-07-14 / Affiliate links / Images from Amazon Product Advertising API Some of the links on this website are affiliate links, which means that at no additional cost to you, I earn a commission if you click through and make a purchase. I only recommend products and services that I believe will add value to my readers. Thank you for your support!
Pureology Pure Volume Shampoo
- Volumizing Shampoo: Redken Volume Injection is a professional paraben free shampoo for flat, fine hair. Lightly cleanses with gentle scalp care.
- Benefits: Professional solution for instant volume and root lift, leaving hair soft, manageable, and shiny. Lifts hair body from root for a full, voluminous finish with no weigh down.
Last update on 2026-08-23 / Affiliate links / Images from Amazon Product Advertising API Some of the links on this website are affiliate links, which means that at no additional cost to you, I earn a commission if you click through and make a purchase. I only recommend products and services that I believe will add value to my readers. Thank you for your support!
Redken Volume Injection Shampoo
- Turn The Volume All The OUAI Up: Is volume just a button on your phone? This thickening shampoo delivers major bounce and lasting volume with a gentle clean that doesn't strip. So you can finally be fine with being fine.
- Stronger Strands, Less Breakage: Biotin reduces breakage, hydrolyzed keratin smooths and adds shine, and chia seed oil thickens and volumizes without weighing hair down. Apply to roots and work through to ends.
Last update on 2026-06-02 / Affiliate links / Images from Amazon Product Advertising API Some of the links on this website are affiliate links, which means that at no additional cost to you, I earn a commission if you click through and make a purchase. I only recommend products and services that I believe will add value to my readers. Thank you for your support!
OUAI Fine Hair Shampoo
The Key Ingredients That Do the Work
The formula is smarter than the marketing suggests. The lift comes from hydrolyzed quinoa and hydrolyzed rice protein. These proteins bind to the hair shaft, thicken each strand, and give fine hair a stronger, fuller feel.
Aloe vera leaf juice sits high on the list. It soothes the scalp and adds light moisture without weight, which fine hair needs to avoid the frizz that comes from over-drying.
Panthenol (pro-vitamin B5) is a genuine goodie here. It hydrates, improves elasticity, and makes hair easier to comb. It also softens the impact of the fragrance on sensitive skin.
The antioxidants are a nice touch. Superoxide dismutase, vitamin E, and vitamin C help defend hair from environmental stress, which is part of the color-protection story.
The main cleanser is sodium C14-16 olefin sulfonate. It is sulfate-free but still a fairly strong surfactant, so this is not the gentlest wash on the market despite the clean label.
Do the Volume Claims Hold Up
Framesi claims high volume, lift at the root, and stronger strands. Here is the honest version after six weeks.
The volume claim is mostly true. My fine hair had real body at the root and held a blow-dry longer than usual. It did not turn thin hair into thick hair, but the lift was genuine.
The strength claim also tracks. The protein blend made my hair feel more substantial and less limp. Wet combing was easier, and I saw fewer strands in the brush.
Where I would soften the marketing is the word “high.” The volume is noticeable, not dramatic. If you want big salon body, you will still need a mousse or root spray to finish.
The lift lasts through a normal day. By evening my hair was fuller than my old shampoo left it, though a humid day still relaxed the crown a little.
The Color Protection Claim, Tested
The headline claim is that it keeps color 95% longer. That is a lab-style number, and real life is messier, so take it with caution.
What I can honestly say is that my color faded slower than with my previous sulfate shampoo. The tone stayed truer between salon visits, and that is the real win.
The reason is the sulfate-free base. Sulfates are the main culprit in color fade, so removing them naturally protects dye. This is chemistry, not magic.
The antioxidants and mild pH likely help too. My hair looked less dull and brassy over the weeks, which suggests the color stayed intact rather than washing away.
I would not treat “95% longer” as a guarantee for your hair. Think of it as meaningfully better color retention, which is still a strong reason to buy if you dye your hair.
Who This Shampoo Is Best For
This shampoo has a clear ideal user. If you have fine, limp, or flat hair that goes lifeless by midday, it will help you.
It is also a smart pick for color-treated hair. The sulfate-free formula protects your investment while still delivering body, which is a rare combination.
People with sensitive scalps will likely get along with it. The aloe and panthenol keep things calm, and it avoids parabens and DEA.
It suits anyone who wants a cleaner, vegan label without paying luxury boutique prices. The liter size makes it economical for regular use.
Finally, it works well for people who style daily. The clean rinse gives you a fresh base that holds product and heat styling better than a heavier wash.
Who Should Skip It
This is where honesty matters most. If you have thick, coarse, dry, or curly hair, this shampoo may leave you disappointed and possibly dry.
The olefin sulfonate cleanser is efficient at removing oil. Dry hair types can find it stripping, so you would need a rich conditioner or mask to rebalance.
Anyone with fragrance sensitivity or a reactive scalp should be cautious. The added parfum is the most likely irritant in the formula, even though the rest is gentle.
Blondes hoping for toning should look elsewhere. The violet tint is cosmetic only and will not neutralize brass or yellow tones.
If you want dramatic, thick-hair volume, this alone will not get you there. It lifts fine hair well, but it cannot fake density that is not present.
The Downsides You Should Know
No product is perfect, and this one has honest flaws. The biggest is that the volume is subtle, not extreme, so manage your expectations.
The fragrance is my main ingredient concern. It smells nice, but it is the one component that could trigger sensitivity or contact reactions.
The liter bottle has no pump. It is heavy and clumsy in the shower, and it dispenses too fast if you tip it too far.
Fine hair users who wash daily may find it slightly drying over time without a conditioner. It is best paired with the matching Color Lover conditioner or a light mask.
Lastly, the price sits above drugstore level. It is fair for a salon formula, but budget shoppers may hesitate at the professional cost.
My Final Verdict
After six weeks, the Framesi Color Lover Volume Boost Shampoo earned its place in my routine. It does the two hard things at once: it adds real body to fine hair and slows color fade, and few shampoos manage both.
It is not a miracle. The volume is honest and moderate, not runway-huge, and dry or thick hair should look elsewhere. But for its target user, it delivers.
If you have fine, color-treated hair and want lift without sacrificing your dye job, this is an easy recommendation. Pair it with the matching conditioner, use it on the roots, and finish with a light styler for the best result.
Worth buying? For fine, colored hair, yes. For everyone else, read the downsides first.
Frequently Asked Questions
Is Framesi Color Lover Volume Boost Shampoo sulfate-free?
Yes. It contains no traditional sulfates like SLS or SLES. It cleanses with sodium C14-16 olefin sulfonate and mild coconut-based surfactants instead. This is why it protects color better than standard shampoos, though the olefin sulfonate is still a fairly effective cleanser.
Is this shampoo safe for color-treated hair?
Absolutely. This is the shampoo’s main strength. The sulfate-free formula helps color fade more slowly, and Framesi claims it keeps color up to 95% longer. In my testing, my tone stayed truer and duller-free between salon visits.
Does it actually add volume to fine hair?
Yes, but the effect is moderate rather than dramatic. The quinoa and rice proteins thicken each strand and lift the root. Fine, flat hair gets noticeable body, but do not expect it to mimic naturally thick hair on its own.
Is Framesi Color Lover Volume Boost Shampoo vegan?
Yes. It is vegan and free of gluten, parabens, DEA, and sodium chloride. This makes it a cleaner-label option than many drugstore volumizers, which is a plus for sensitive scalps and conscious shoppers.
Can I use it every day?
You can, though fine hair that washes daily may notice slight dryness over time. Pair it with a lightweight conditioner or the matching Color Lover conditioner to keep the mid-lengths and ends balanced.
Is this a purple toning shampoo for blondes?
No. The violet tint is purely cosmetic and does not neutralize brass. If you need toning, choose a dedicated purple shampoo instead. This one is built for volume and color protection, not color correction.
Who should avoid this shampoo?
People with thick, coarse, dry, or curly hair may find it drying and underwhelming. Those with fragrance sensitivity should also be cautious, since the added parfum is the most likely irritant in an otherwise gentle formula.
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Hi, I’m Julia Knight, a tattoo enthusiast and expert in tattoo trends. With a passion for art and self-expression, I’ve been fascinated by the world of tattoos for years. On this blog, I share my knowledge and insights on the latest tattoo designs, trends, and techniques. When I’m not writing, you can find me exploring new tattoo artists, attending tattoo conventions, or getting inked myself!
